The first music video I analysed was The Kooks- Always Where I Need To Be. I decided to analyse this video because it is in the same genre as my chosen song (rock, although my chosen song is a lot slower than this one it is still classed as being a 'rock' song), therefore I thought it would be useful to do as it would help me establish conventions of this genre of music, in relation to cinematography, editing, developing the narrative and using other features such as the mise-en-scene to help promote music.
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